Peter Nowak

A genius move for Jones Soda, but just try to drink a bottle

Prepackaged series suffer most from their inability to evolve, writes Peter Nowak

The Brain Activity Map is both exciting — and frightening — to consider

Peter Nowak on the latest rumour about Apple

Is it too late for BlackBerry and especially Windows to really get in the game?

Angst over robot jobs is picking up steam, writes Peter Nowak

It’s looking more and more like the Wii U is a flop

What inspires such fierce brand loyalty? Peter Nowak asks a timely question

RIM’s real interests – and future – lay elsewhere