Ad Missions

I’ve got a new bi-weekly gig as an ad critic, starting today on the back page of today’s Financial Post as a member of the Ad Missions panel that looks at ads and comments on them. It’s all for fun — the first installment is a look at a new crowd-sourced ad campaign for “Scream Cheese” flavoured Doritos.

Here’s a link to the online version of the panel, though the formatting is a bit screwed up: Our contributions are the ones that appear after our names, even though it looks like our names are listed after our contributions.

Here’s the video for the ad. Offer your own praise or criticism in the comments: