The owners of the Florida Panthers have dreamed up a novel way to remedy the team’s ongoing attendance woes: they’re offering child care to their fans. That’s right. Sunrise Sports & Entertainment has partnered with a chain of local day cares to provide people who attend games, and other events at the Bank Atlantic Center, the opportunity to leave their children with day care professionals in a suite-level “Club House for Kids” in the facility. Season ticket holders get a discount, and the only condition appears to be that the kids have to be potty trained. “Parents can relax and enjoy themselves knowing that their children are playing and learning in a safe, secure environment,” said Richard Weissman, President of The Learning Experience Child Development Centers. You won’t find this in the release, but the Panthers drew the second-lowest attendance in the NHL last season, and have been looking at seas of empty seats on most nights this year.
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Desperate NHL team offers child care to fans
Come to the game and leave your kids with us, say Florida Panthers
