Pakistan struggling with “image deficit” in face of floods

Aid agencies having difficulty raising funds for relief effort

Representatives from relief agencies say Pakistan’s struggle to collect $460-million in emergency aid for flood victims is the result of an “image deficit.” So far, only a fifth of the required funds have been pledged since an appeal for donations was launched on August 11. Melanie Brooks, a spokeswoman for the humanitarian group Care International, says the six million victims of monsoon floods are “the mothers, the farmers, [and] children,” and that “the money is not going to go to the hands of the Taliban.”

National Post

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