Singapore wants more babies to counter declining birth rates, so it has decided to advertise a night of nationalist libido.
Singapore wants more babies to counter declining birth rates, so it has decided to advertise a night of nationalist libido.
This is as creepy as it sounds. August 9th is a public holiday in Singapore, but this year a campaign, sponsored by a breath mint company, encourages citizens to use their time off to “make a lil’ human that looks like you and me,” according to the jingle accompanying the video.
Singapore’s population has been declining steadily, with about 44 per cent of men and 31 per cent of women between the ages of 30 and 34 still single.
The video’s lyrics leave little to the imagination:
— “Why you eating a mint, baby?” a woman asks.
— “So I can kiss you on the face,” a man says.
WATCH: