Trapped Chilean miners get media training in advance of rescue

Lucrative TV, publishing deals await them on the surface

There are an estimated 2,000 journalists waiting for the 33 trapped Chilean miners to surface on Tuesday. To prepare for their emergence from the depths of the earth, they have asked for media training. A former journalist was provided to teach them how to deal with interviews and deflect questions. “To prepare, I asked everything imaginable,” their instructor, Alejandro Pino, told the local La Tercera. “And sometimes, they learned to reject the question politely.” Apparently, the miners have taken a vow of silence, so we may never know exactly what went on during their period of isolation. But what’s for sure is that the TV, publishing and endorsement deals will roll in for whatever story they chose to tell. A TV deal alone could net each of “Los 33” as much as $400,000.

Toronto Star

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