’Open for Ridicule’: Doug Ford’s licence plate slogan contest
Ontario premier Doug Ford has said that the province’s official licence plate tagline will soon be replaced. He’s considering changing ‘Yours to Discover,’ to ‘Open for Business,’ at least for commercial vehicles. A separate phrase will likely be chosen for passenger vehicles.
The reaction to the news has been incredulous, with many wondering why this is a priority for the Ontario government and balking at the idea of Ford’s campaign slogan making its way onto licence plates.
In response, several Twitter users have shared what they think the new slogan should be. Someone even made a tool that lets users customize Ontario’s licence plate graphics for themselves. Have your own suggestion? Send us a reply on Twitter or leave a comment on Facebook.
https://twitter.com/RichardFeren/status/1112115414761234432
— Blair W Carrigan (@BlairCrgn) April 2, 2019
https://twitter.com/FuzzyWuzzyTO/status/1112053849727139841
https://twitter.com/TO666666666666/status/1112348899497390080
So Ontario is changing our license plate slogan from “Yours to discover” … may I suggest “Inclusion and equity” instead of “Open for business”? @fordnation
— Steve Sider (@drstevesider) April 3, 2019
So, are we putting money down on
"For the People"
Or
"Yours to Pilfer"
As the new Ontario license plate slogans?
— James Andrew Smith (@onnimikki) April 3, 2019
https://twitter.com/DaschkoCo/status/1112067805803921419
https://twitter.com/TheDailyNeedle/status/1113150657266106368
https://twitter.com/MichaelZatylny/status/1113513724608806912
Doug's licence plate contest. pic.twitter.com/oyq2axFMk6
— Al Pounsett (@AlPounsett) April 3, 2019