General

Der skandalnamenkontest

Name That Scandal
What should we call this Mulroney-Schreiber thingy? As in, “the (your name here) scandal.”
   

  Airbust
  Schreibergelder
  Airbucks
  Schreiberbriber
  Other (enter your preferred alternative on the results page)

view results

Thanks to everyone who took up my challenge to Name that Scandal. Most of your suggestions were awful, but then most of mine were as well. A few, however, were distinguished by their adequacy.

A large group were variants on Air- something-or-other: Aircash, Airgraft, Airbags, etc. Of these, I think the best were Airbust (contributed by an anonymous entrant) and Airbucks (anotheranonymous entrant).

A second group was built on the sturdy Schreiber- chassis: Schreiberola, Schreiberfreude, etc. Of these, the most euphonious were Schreibergelder(Joan Tintor) and Schreiberbriber (Canada Goose).

A third group suffered from too much cleverness, at the expense of clarity: for example, Brieber, or Leaderhoser. If you have to explain it every time, it’s not going to work. Pay Comeau, the Hotel Lobby, and the Pasta-Fee Catastrophe display something of the same affliction, while being too specific to cover the many facets of this affair — though I admit to a certain fondness for the Pasta Disasta.

Yet another group was not nearly clever enough, being but variants of the dreary -gate or -scam conventions:Airgate, Schreibergate, Bribescam, etc. It was the purpose of this competition to avoid such dullardry. An honourable discharge, however, to the impeccably Germanic incomprehensibility ofswinetroughschreiblerooneywermachten-
riddleunterleafienscandalaliebchengate
.

So, unless I hear prolonged squawking, I’m going to put four nominations up for you to vote on: Airbucks, Airbust, Schreiberbriber and Schreibergelder. (Yes, I will allow write-in candidates.) These get at the essential elements of this complex business — Schreiber, Airbus and money — without unduly narrowing its scope.

Bear in mind as you vote the need for ease of use: we want this to enter the language, which can only happen if it’s quick, catchy and rolls easily off the tongue. Imagine it as it would appear in a sentence: “The xxxx affair took a fresh turn today when…” or “the key to understanding xxxx is…”

Now vote.

 

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