General

Ghost of Steve Jobs placing sales pitch for Taiwanese firm

Ruse said not to include Canadian bureaucrats

A Taiwanese electronics company is using an actor playing the ghost of Steve Jobs to pitch its products, CBC reported Friday. That’s the bad news. The good news: There are no reports said ghost is being played by a Canadian bureaucrat. (Hi-yo!)

On a serious note: I have a hard time getting too mad about this story. Jobs was a businessman who made cool stuff. Nothing more. He was also a massively public figure. Is it sleazy to use his ghost to pitch goods? Sure. But it’s nothing worth shaking your fists about. Just laugh and move on.

CBC

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