Rebranding Conservatism

Bush’s party seeks ’hip-hop’ image overhaul

WASHINGTON (AFP) — Former president George W. Bush’s Republicans, groping their way from their November elections rout, need a "hip-hop" makeover to court younger voters, the party’s chief said in an interview published Thursday.

"We need to uptick our image with everyone, including one-armed midgets," Michael Steele, elected in late January as the first black chairman of the Republican National Committee, told the Washington Times.

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