How to win friends and influence people

Eric Grenier finds that cabinet ministers have faired better, both financially and electorally, in recent federal campaigns.

It was a similar situation in the 2008 campaign, when the entire Conservative cabinet presented themselves to their constituents as ministers for the first time in an election. While the party increased its support by 1.4 points nationally, ministers saw their support grow by an average of 2.8 points. Regionally, they out-performed their parties by a modest 2 per cent.