In Memory of GE’s Majority Stake In NBC
Before Saturday Night Live and 30 Rock started making all those GE jokes the only one I heard (or the only one I remembered) was Wayne and Shuster’s "I Was a TV Addict, based on the best-selling novel I Was a Pusher For General Electric."
http://www.dailymotion.com/video/x6t515
Update: As noted in comments, David Letterman (in his NBC incarnation) was doing General Electric jokes before the whippersnappers at SNL got around to it:
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