Before Saturday Night Live and 30 Rock started making all those GE jokes the only one I heard (or the only one I remembered) was Wayne and Shuster’s “I Was a TV Addict, based on the best-selling novel I Was a Pusher For General Electric.”
Update: As noted in comments, David Letterman (in his NBC incarnation) was doing General Electric jokes before the whippersnappers at SNL got around to it:
http://www.youtube.com/watch?v=_8xk360Kzcc
FILED UNDER: General Electric Robert Smigel saturday night live